Information for Publishers

Our mission is to enable everyone to get the full value from the links they share, while providing a great experience to the entire ecosystem.

About Start A Fire

Start A Fire enables everyone to get the full value from their shared content by adding a badge with their content recommendations to any link. Learn more

It's highly important for us to provide a great experience for publishers and blog owners, as well as anyone else who opens the link and shares them.

How does it work?

Start A Fire technology acts as a smart real time proxy between the user and the actual website by following the complete proxy protocol. All server communication goes from Start A Fire to the actual website domain in real time, just like magic :)

About the technology and how it affects your content

Start A Fire doesn't store or copy any content, and it doesn't affect your site's analytics and tracking. Any site will work as usual:

  • Imagine iframes minus the downsides

  • Start A Fire doesn't copy or store content

    Any changes on the website will reflect immediately on Start A Fire.

  • Analytics

    Analytics & tracking tools will keep working seamlessly - all pageviews and clicks will be reflected.

  • SEO

    Start A Fire doesn't affect SEO. By adding canonical URL which points to the original URL, the SEO is counted for the original URL. Additionally Start A Fire adds robots.txt that tells search engines not to index its links.

  • Share buttons

    All likes, share buttons, etc. will behave the same as the original page (the canonical URL points to the original URL).

  • Start A Fire Badge

    It's essential that the Start A Fire badge will be easily recognized as an independent layer on top of the website, thus it will always be in the same size and position.

Talk with us

If you have any questions or suggestions, please feel freel to reach out. We'd love to hear from you.


Exclude your website from Start A Fire

If you would like to exclude your website from Start A Fire, please email us at